Janine Popick is the CEO and founder of VerticalResponse, a leading provider of self-service email marketing, social media, online surveys and direct mail marketing solutions empowering small businesses to create, manage and analyze their own direct marketing campaigns. 

Janine has been featured in Inc., USA Today, Entrepreneur, Forbes, ClickZ, B2B magazine, Selling Power magazine, the San Francisco Business Times and Inside Direct Mail on topics related to email marketing, social media, small business and entrepreneurship. She was an Ernst & Young Entrepreneur of the Year finalist 2006 to 2009, and won the Stevie Award for Best Entrepreneur of the Year in 2010, 2009 and 2008. Janine also won the U.S. Small Business Administration award for 2010 Small Business Person of the Year in San Francisco. That same year, she was named Entrepreneur of the Year in San Francisco by the Women’s Initiative.

Janine brings over 17 years of experience leading direct and Internet marketing programs for some of the biggest brands in technology and entertainment. Prior to VerticalResponse, Janine spearheaded direct and Internet marketing programs for brands including NBC Internet; XOOM.com; Claris Corp., a wholly owned subsidiary of Apple Inc.; and Symantec Corporation. She holds a Bachelor's degree from Hofstra University in Communications and English. 

 

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