Doug Neil, EVP of digital marketing for Universal Pictures, oversees the online and mobile strategies for theatrical releases including website development, publicity, promotions, social media, creative strategy, emerging platforms, and media placements. His responsibilities include the global coordination of theatrical digital strategies through the full life cycle of a film campaign. He has overseen the online and mobile marketing campaigns for over 125 films, including "The Lorax," "American Reunion," "Fast Five," "Hop," "Despicable Me," "Snow White and the Huntsman," "Bruno," "Fast & Furious," "The Bourne Ultimatum," "Wanted," "Scott Pilgrim vs. the World," and the upcoming campaigns for "Ted," "The Bourne Legacy," and "Les Miserables."

 Prior to his role at Universal Pictures, Neil worked for AOL as director of entertainment strategy, managing the online marketing campaigns for AOL's filmed entertainment partners, playing a key role in the launch of AOL's new entertainment initiatives, including TMZ.com.

 

 Prior to AOL, Neil was VP of marketing for Hollywood Ventures, a children's entertainment production and distribution company. Neil also has held executive positions with The Disney Channel, Hawaiian Airlines, and Andersen Consulting. He has an MBA from The Tuck School at Dartmouth College and is a Computer Science graduate of the College of William and Mary.

 

Summits Attended

iMedia Entertainment Summit

For Entertainment Marketers, By Entertainment Marketers

iMedia Entertainment Summit

For Entertainment Marketers by Entertainment Marketers

iMedia Entertainment Summit

For Entertainment Marketers by Entertainment Marketers

iMedia Entertainment Summit

Designed By Entertainment Marketers for Entertainment Marketers

iMedia Entertainment Summit

Entertainment Marketing

iMedia Brand Summit

The New Influencers: How Digital Teams are Shaping Brand Marketing