Chris is responsible for the overall growth and strategy of Collective's video and mobile suite. As part of Collective's emerging media group, Chris' focus is on educating the market on Collective's innovative industry product offerings including TV accelerator, Collective's patent pending product that combines set-top box data with online data to help unify audiences across all digital devices.
Over the past two years, Chris has played an integral role in Collective's emergence as a leader in multi-screen video advertising, content distribution, and innovative in-stream ad formats.
TV Everywhere: The New Video Era
Keeping Pace with the Mobile Consumer
Video Everywhere: TV Marketing Amplified!