Brent Wheeler is the senior vice president of customer acquisition services for Response Mine Interactive (RMI). He has a firm understanding of direct response principles and consumer trends to create strategies that drive strong contributions to revenues and profits of Fortune 1000 companies by optimizing the sales funnel and accelerating lead conversion.

With more than 15 years of experience in direct response marketing and managing a customer acquisition division that is focused on marketing to seniors, Brent has forged strong internal and external business partnerships and is seen as an expert in the senior and home services space.

Prior to joining RMI in 2004, Brent was employed by Google where he worked with clients to enhance campaign performance and conversion. A native of Georgia, he began his career as a regional marketing manager for Winn Dixie Stores Inc., a Fortune 500 company, before embracing the emerging world of interactive marketing in 2002.

Brent has a bachelor’s of business administration in marketing from North Georgia College and State University in Dahlonega, Ga., and is certified in leadership development training at Dale Carnegie. 

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