Rob Jewell is known as one of the early pioneers of the incentive marketing industry. The first company he founded in 2000 reached #18 on the Inc 500. In early 2008 Rob shifted focus to monetization of social networks and launched an ad network for Facebook apps called SocialCash. After becoming one of the largest ad networks on Facebook apps, Rob sold off the Social Cash line of business, re-branded and re-launched the company as Spruce Media.

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