Will nonline shopping help thrwart the negative retail effects of showrooming?

• Social Media

For years, public relations professionals have known of the power of brand advocacy. But in the digital age brand advocacy is evolving into the realm and responsibility of nearly every type...

• Social Media

Facebook appears to be finally getting its act together when it comes to brand advertising! At least, that’s what we’re led to believe by the frenetic PR push the company has been on in...

• Social Media

It’s time for a break. Enough with the deluge of reports, analyses, surveys and general punditry about the brand value of Facebook, Twitter, et al.