Lane Cochrane is the VP of Research at iPerceptions and has more than 15 years of management and business development experience in the market research industry, including 10 years in leadership roles at The Nielsen Company. At iPerceptions, Lane is responsible for developing and implementing new research offerings and programs that maximize client success and extend the impact of Voice of Customer analytics across global businesses. Motivated by bringing data to life, Lane has built an analytics team sharp on extracting and presenting relevant insight.

My Articles