Jennifer works on the marketing team at HasOffers, the industry's leading solution for tracking performance advertising across the web and mobile. Her primary focus is to deliver customer success by ensuring marketers are always moving in the right direction to achieve their performance marketing goals. She combines strategic and tactical approaches to analyze and consistently optimize all stages of the marketing funnel. Prior to HasOffers, she was responsible for crafting and executing lead generation and marketing communication programs to attract inbound demand in the context of Optify's integrated marketing strategy.
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