Eric Enge publishes regular columns on Search Engine Land, Search Engine Watch and the Stone Temple blog, and is a regular speaker at industry conferences such as Search Marketing Expo, Search Engine Strategies, and Pubcon. Eric is also co-author of "The Art of SEO" (http://shop.oreilly.com/product/0636920019091.do) along with Stephan Spencer, Rand Fishkin, and Jessie Stricchiola. Eric is the CEO of Stone Temple Consulting, a 25+ person digital marketing firm with offices in Massachusetts and California.
Now that we've moved past obsessing over audience size, it's time to actually interact with our fans and followers. Here are three brands generating huge results with social.