Possessing over fourteen years of experience in the field of interactive marketing, Adam Muscott is a senior strategist with a proven expertise in digital advertising and promotion.
Muscott is currently the director of media, social and reporting at BAM Strategy, a digital marketing agency located in Montreal, Canada. In this role, he manages teams dedicated to multiple offerings: media planning and placement, search marketing, social media marketing, conversion optimization, performance management and analytics. Muscott is also responsible for the agency’s business development and marketing efforts.
Since January 2013, Muscott has been lecturing the social media marketing and technology course at McGill University.
Prior to joining BAM, Ad Muscott am held the role of director of marketing at Ice.com. In previous roles, Muscott was responsible for the development and supervision of digital marketing efforts for such prestigious brands as Procter & Gamble, Bell Canada, Sears, Air Canada, and Aldo Shoes.
Forging Partnerships that Matter
Creativity Meets Automation
The Dynamic Agency Model
Breakthrough: The Next Wave of Marketing
The Future of Data-Driven Creativity
The True North Strong and Digital
Media Re-Defined -- What Clients Want
The Next Wave of Digital Marketing