I have been in digital marketing for over 12 years, got my feet wet on the agency side, moved to the client side early on where the big decisions were made and never looked back. I specialize in multi-channel marketing strategy for large brands and currently driving growth for the largest online marketplace for experiences, IfOnly. IfOnly creates unique experiences teaming with luminaries in the fields of music, sports, food/wine, film and more. A portion of each sale benefits the charity of the luminaries choice. A few notables are Shakira, Joe Montana, Bruno Mars, Tyler Florence and hundreds more. You can use code KATELYN to access the closed portion of the site. 

I was most recently driving marketing at Kabbage Inc. the largest source of online funding for SMBs. Prior to that I was at Shutterfly for 4 years leading acquisition marketing, La Quinta Hotels for a few, and agency side before that with Omnicom. I have been a member of the iMedia community since around 2007 and have met so many lifelong friends through the annual Summits. 

Summits Attended

iMedia Brand Summit

How to Evolve with Today's Consumer

iMedia Brand Summit

Delighting Customers at Every Touchpoint

iMedia Brand Summit

Brands as Content Creators

iMedia Brand Summit

Customers For Life: Creating Brand Loyalty

iMedia Brand Summit

Digital Marketing at Scale: Going Big in 2012

iMedia Other Summit

Innovative Marketing to Moms

iMedia Brand Summit

Build Stronger Digital Strategies

iMedia Brand Summit

Collaborate With Your Digital Marketing Peers

iMedia Brand Summit

Exposing the Hype

iMedia Brand Summit

Turning Advertising into Content

iMedia Brand Summit

Marketing & Media Mash-Up: Managing Uncertainty & Change

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