Since 1998 Bob has been President of Chelsea Media, a research consulting firm, employed by both research suppliers and media companies. Previously Bob worked nearly 20 years at HBO as head of research, overseeing programming, marketing and sales research. Before HBO Bob worked for three years in the research department of ABC TV Entertainment. Bob is also an adjunct associate professor in the department of culture and communication at New York University where he obtained his Ph.D. He also holds a B.J. from the School of Journalism at the University of Missouri. He resides in Sharon CT with his wife and two children.