Nick Sheth is CEO and co-founder of Global Image Factory, an enterprise graphical services offshoring company enabling several of the world’s largest retailers, advertisers, agencies, and ad networks to create more personalized and targeted experiences for their customers while dramatically reducing costs. His motivation for starting the company was borne out of the challenges he faced as an innovation focused omni-channel retail marketer.
Prior to co-founding GIF, Sheth spent over 5 years at Gap Inc leading global digital marketing and business development for Gap, Banana Republic, Old Navy, Piperlime and Athleta. During this time, he was responsible for digital advertising, strategic technology partnerships, mobilization, and mobile payments. Prior to Gap, Sheth held general management, product management and sales roles with Yahoo!, Overture, and CNET Networks in the United States and Europe. He began his career in management consulting.
He currently serves on the advisory boards of eTail, SFBig, and a number of startups in retail technology and mobile payments. Sheth has degrees in Molecular Biology and Business from the University of Texas.
Delighting Customers at Every Touchpoint
The Future of Shopping
Customers For Life: Creating Brand Loyalty
WCW: What Clients Want From Agencies & Media Companies
Exposing the Hype