Joe Nguyen is the Vice President, South East Asia at comScore, Inc., responsible for comScore products and services throughout the Southeast Asia region as well as overseeing India, Hong Kong, Taiwan and South Korea. comScore reports on market-specific measurement of Internet usage for over 10 Asia-Pacific countries and are rapidly adding other markets.

Joe has more than 15 years of sales experience in the Asia-Pacific region and is an active thought leader in the industry, regularly speaking at conferences and holding a seat on the Leadership Council of the Interactive Advertising Bureau (IAB) Singapore. A veteran of the online analytics industry, Joe served as regional manager of Southeast Asia for Omniture and before that as director of global e-commerce with Millennium & Copthorne Hotels, growing online global sales in 2007 by 50 percent. He also served as chief operating officer at Web development agency Open World Ltd. Before Open World Ltd., Joe was the director of technology at startup IAMASIA.com, an Internet audience measurement research firm focused on the Asia region.

Joe holds a BSE in Mechanical Engineering from Princeton University.

Summits Attended

iMedia Agency Summit

Kota Kinabalu, Malaysia

iMedia Brand Summit

Nikko Bali, Indonesia

iMedia Agency Summit

Agency Summit '10

iMedia Agency Summit

Phuket, Thailand

iMedia Brand Summit

Phuket, Thailand

My Articles

4 tips for effective campaign management

| Joe Nguyen

Planning and managing an effective digital campaign will be more important than ever in the current economy, and agencies must come up with creative ways to achieve this.