Provide strategic insight into the organization´s operations and business plans. Partner with Management to address financial / operational challenges – assess contributing factors, develop action plans and monitor implementation. Coordinate with corporate finance team to prepare and present financial and operational analysis to identify trends, challenges and opportunities. Perform budgeting, forecasting and planning. Analyze monthly, quarterly and annual financial statements. Develop pricing structure and methodology. Analyze staff to revenue, utilization by department and actual vs. budget. Team with legal department to analyze and approve Client MSA and vendors agreements.

Over 15 years of international corporate finance experience; 8 years specialized in advertising. Partner with senior business leaders (CEO, COO, GM, Client Service Director) to solve all office and client related financial and operational issues. Experienced in setting up new business units within parent company structure. Develop scopes of work, pricing structures and client contracts.

Currently CFO at Traction.

Previous Corprate Experiences include:

iCrossing. Publcis, Omnicom, Oce'. Tapjoy, Rosenbluth International .