Joe Kyriakoza is vice president of product strategy at Jumpstart Automotive Media. In this role, Joe is responsible for leading a team of product managers who are charged with maintaining and shaping the current product stable at Jumpstart, while also developing the strategy and direction of new areas of business and upcoming products that Jumpstart engages.
Prior to joining Jumpstart, Joe was a partner and manager of all national digital media initiatives for Ford Motor Media, the media buying arm for Ford Motor Company. Joe directed the online advertising spending of all of Ford’s brands, including Ford Division, Lincoln, Mercury, Jaguar, Volvo, Land Rover and Mazda. Prior to Ford Motor Media, Joe was an account director at Beyond Interactive, heading up accounts including Nortel Networks, LensCrafters, GiftCertificates.com and Rodale Publishing.