Dan Brough leads agency business development at Waze.  His core responsibility is to evangelize the platform and form lasting partnerships across the agency marketplace in the US.    

Before Google acquired Waze in 2013, Dan joined Google’s Agency Team as a senior agency lead in 2011 servicing WPP, Google’s largest global agency partner. 

Prior to joining Google, Dan was an innovator in search engine marketing for over a decade.  He founded the search department at Draftfcb serving clients such as Merck, Roche, PricewaterhouseCoopers and the US Census.

Dan was also a founding member of Reprise Media, a leading search engine marketing firm created in 2003, when paid search was still in its infancy.  Reprise was acquired in 2007 by the global advertising company Interpublic.

Prior to Reprise Media, Dan spread his digital wings at Ask Jeeves, holding roles in both product management and business development.


Dan resides in New Jersey with his wife and three children.  Follow @ danielbrough

Summits Attended

iMedia Agency Summit

From Agent to Ally: The Modern Agency's Survival Guide