Doug Conely has been the Chief Strategy Officer of Exponential Interactive Inc. since February 2014. He is responsible for publisher development, product management, insights services, creative strategy, and brand marketing having held multiple strategy, operations, and product roles since joining in 2009.
Prior to Exponential, he spent four years at Yahoo! in London. Initially in their European Strategy and M&A team he became increasingly involved in their online display activities and led the integration of Blue Lithium in Europe before moving into ad product strategy where he was responsible for behavioral targeting and building Yahoo’s store purchase data partnership with Nectar. He spent his early career in strategy consulting and corporate finance working primarily in technology, media and telecommunications after receiving a Masters in Engineering from Cambridge University.