Danielle Uskovic's 20+ year work experience spans business-to-business and consumer sectors, leading award winning sales and marketing teams for ASX 100 and Fortune 500 companies. She is currently the Director of Marketing for LinkedIn Asia Pacific. She’s passionate about innovation and the difference technology can make in everyone’s lives.
Danielle has been on an incredible journey embracing digital advertising (including programmatic since 2012), harnessing new media to shift perceptions of an established B2B brand to the no.2 B2C brand in their category (from a standing start). A marketer who has always been ahead of trends, Danielle was one of the first Australian marketers to bring digital programmatic trading in-house, to recruit influencers into her strategy (back in 2013) and turning her C-Level executives into corporate influencers across the LinkedIn platform.