I head up Ad Trade Marketing at LinkedIn, which means that I am responsible for telling the story of advertising opportunities on LinkedIn to agencies and brands.

I have spent the bulk of my career on the Agency side, working on various account teams managing digital and integrated brand advertising campaigns. Mostly recently, I led the Microsoft Developer account at McCann in San Francisco. I moved to the publisher world in 2007 and served as Marketing Director at Federated Media Publishing before joining LinkedIn in early 2009. To get the whole picture, visit my Linkedin profile at: http://www.linkedin.com/in/kochaver

My personal interest in all things digital is born out by my work experience. Outside of work, I veer the opposite direction, and head to the hills - I run them, I hike them, I ski down them, I look at ways to protect them. Maybe that's my Idaho heritage coming out!

Summits Attended

iMedia Breakthrough Summit

Your Mission: Innovate Beyond Traditional Search & Display!

iMedia Agency Summit

Insight & Collaboration More Vital Now Than Ever!