Leading content strategy for consumer marketing within Optum. Accountable for the development of consumer facing marketing strategies and new engagement approaches to support business goals and consumer needs.
Optum™ is a health services and innovation company on a mission to help make the health system work better for everyone. We combine data and analytics with technology and expertise to power modern health care. In collaboration with our partners, we focus on three key drivers of transformative change: modernizing the health system infrastructure, advancing care and empowering consumers.
How to Evolve with Today's Consumer
Delighting Customers at Every Touchpoint
The Future of Shopping
Marketing in an Always-On World
Marketing to the New Consumer
Brands as Content Creators
Where Top Brand Marketers And Partners Get Business Done
Your Mission: Innovate Beyond Traditional Search & Display!
Maximize Your ROI in Digital Marketing