Amy Bartle is director, media and digital marketing for La Quinta Inns & Suites. In this capacity, Bartle manages strategy for all customer-facing media channels for the brand in the U.S. and Mexico to ensure integrated communication and campaign delivery across online and offline media channels. With a well-rounded background encompassing lead roles in brand management, marketing analytics, operations, and revenue management, Bartle is currently focused on elevating the standards for online audience delivery and brand campaigns with best-in-class digital partners, as well as achieving true online/offline media integration.

 

Bartle's professional memberships include the Dallas Fort Worth Interactive Marketing Association (DFWIMA) as board member and program chair, the Digital Performance Marketing Institute as advisory board member, and the ANA Media Leadership Committee. 

Summits Attended

iMedia Brand Summit

Partnerships: The Latest Renaissance in Marketing

iMedia Brand Summit

How to Evolve with Today's Consumer

iMedia Breakthrough Summit

Navigating Content & Creativity in a Programmatic World

iMedia Brand Summit

Delighting Customers at Every Touchpoint

iMedia Brand Summit

Marketing in an Always-On World

iMedia Commerce Summit

The Future of Shopping

iMedia Other Summit

TV, Video & Social

iMedia Breakthrough Summit

The Next Wave of Digital Marketing

iMedia Brand Summit

Brands as Content Creators

iMedia Other Summit

TV Everywhere: The New Video Era

iMedia Other Summit

Video Everywhere: TV Marketing Amplified!

iMedia Breakthrough Summit

Paving the Road for Innovation

iMedia Brand Summit

Digital Marketing at Scale: Going Big in 2012

iMedia Breakthrough Summit

Where the future of media and advertising intersects!

iMedia Brand Summit

Build Stronger Digital Strategies

iMedia Brand Summit

Where Top Brand Marketers And Partners Get Business Done

iMedia Brand Summit

Collaborate With Your Digital Marketing Peers

My Articles