An innovative marketing strategist and the force behind independent agency Brunner’s integrated model, Scott Morgan’s background encompasses experience on both the client and agency sides. He joined the agency from the client side and brought an analytical angle from the financial services industry to the creative shop that has climbed from a boutique to a full service Top 100 U.S. ad agency.  Clients include GSK consumer brands, Cub Cadet outdoor power equipment, Golf Pride club grips, and Zippo lighters.

His contributions have helped grow the agency from about $11 million in annual billings 20 years ago to its current $200 million, with three offices in Pittsburgh and Washington, D.C.  The agency’s growth path benefitted early on from strategic acquisitions of a database marketing firm and a digital firm well before traditional ad agencies had considered those disciplines to be a valuable part of brand and business building – especially as in-house resources.

With an M.B.A. from Katz Graduate School of Business, University of Pittsburgh, and as a Drucker Institute strategic planner, Morgan has been a guest lecturer at Carnegie Mellon and other universities.  Most recently, he was elected to the American Advertising Federation’s Hall of Achievement.