Responsible for the media side of eMarketer's business -- ad sales and marketing for the company's non-subscription editorial content. Also handle corporate marketing and strategic relationships. Working with eMarketer since 1999.

Founded Creative Media Strategies, Inc. in 2001, following the acquisition of Cybereps by Interep Interactive. Prior to Creative Media Strategies, Co-Founder, CMO and EVP of Cybereps, Inc., which grew into one of the top 10 interactive ad sales and marketing companies. At Cybereps, co-managed a national sales force and provided the creative and managerial leadership for all corporate and client marketing efforts. Also active in high-level strategic sales and the development of integrated media programs. Created and published Totalwoman.com, turning it into one of the top women’s networks on the web within months of launch, and was instrumental in building eMarketer, IMDb.com and Andover.net into leading media brands in their categories. In the years before Cybereps, was founding Director of Sales and Marketing at PCTV, producer of The Computer Chronicles and Internet Café television series. At PCTV, established and ran a successful ad sales organization for two weekly broadcast series and two daily cable shows on technology. Launched The Internet Café, secured international distribution for all series, developed syndicated radio programming, and spearheaded the company’s early entry to the Web. Also held senior management and marketing positions at WHYY TV/FM, New Jersey Network (NJN), WITF/TV, Philadelphia College of Art (University of the Arts), and the Opera Company of Philadelphia. Co-Founder and President of PTV Reps, Inc., a company formed to work with advertisers to network the nation’s public TV stations.

Summits Attended

iMedia Breakthrough Summit

Breakthrough: The Next Wave of Marketing

iMedia Brand Summit

Brands as Content Creators

iMedia Brand Summit

Digital Marketing at Scale: Going Big in 2012

iMedia Brand Summit

Corporate Storytelling Beyond Advertising

iMedia Brand Summit

Build Stronger Digital Strategies

iMedia Breakthrough Summit

Where the Future of Media and Advertising Intersects

iMedia Brand Summit

Collaborate With Your Digital Marketing Peers

iMedia Brand Summit

Maximize Your ROI in Digital Marketing

iMedia Brand Summit

Exposing the Hype

iMedia Brand Summit

Turning Advertising into Content

iMedia Brand Summit

Marketing & Media Mash-Up: Managing Uncertainty & Change

iMedia Breakthrough Summit

Actionable Marketing Strategies for Emerging Digital Platforms

iMedia Brand Summit

The Art of Digital Conversation

iMedia Brand Summit

Bonita Springs, Florida

iMedia Brand Summit

iMedia Brand Summit