Daniel Bates is responsible for marketing strategy and sales execution @ Convertro. Most recently the head of partner development and client solutions for ClearSaleing (a GSI Commerce/eBay, Inc. company), Bates brings a 360-degree perspective of the tools and services marketers need to be successful in measuring omni-channel campaigns.
Bates began his career in the digital space when he joined I/PRO, one of the first outsourced analytics firms, as director of sales and account management in 1999. Since then, he has held leadership positions in a number of ad technology organizations, including Atlas (now a Facebook company).
Keeping Pace with the Mobile Consumer
Customers For Life: Creating Brand Loyalty
Exposing the Hype
Driving Interactive '08
Actionable Marketing Strategies for Emerging Digital Platforms
Connecting the Marketing Community
The New Influencers: How Digital Teams are Shaping Brand Marketing
iMedia Brand Summit