Travis Hockersmith brings the experience of a client-side marketer at a top global brand to the YuMe team. Hockersmith joined YuMe from Intel Corporation where he held a number of strategic marketing and media positions, most recently overseeing all media spending for consumer campaigns globally. With the experience of managing cross-channel, multi-national media campaigns, his focus is on helping YuMe’s clients achieve optimal campaign results through online video as part of a holistic media mix.
 
Hockersmith holds a B.S. in computer science from Virginia Tech and an MBA from the University of Southern California.

Summits Attended

iMedia Brand Summit

Marketing in an Always-On World

iMedia Brand Summit

Brands as Content Creators

iMedia Other Summit

TV Everywhere: The New Video Era

iMedia Breakthrough Summit

Keeping Pace with the Mobile Consumer

iMedia Agency Summit

Navigating Digital's Ever-Evolving Future

iMedia Brand Summit

Build Stronger Digital Strategies