Martin Betoni is the vice president of creative services at Centro, the leading provider of media logistics software and services. His team offers production and creative services to Centro's agency and advertiser clients. As part of the leadership team at Centro, Martin also provides direction on company strategy, creative innovation, and industry perspective. Martin joined the company in 2006 after helping establish PointRoll, a rich media services provider for interactive advertising. He has dedicated his entire career to the digital advertising industry, including co-founding a digital agency as his first job out of college.