Laurent Flores is the founder of CRM Metrix, a Digital Marketing Analytics Company that builds relationships and drives innovation.  Dr. Flores holds a PhD in Marketing, speaks Internationally and writes regularly about the topic of Digital Marketing Analytics, marketing metrics, Social Media and innovation.  Professor Flores also teaches at Fordham University in New York, Université Paris II Panthéon-Assas, and INSEEC Business School.  Laurent blogs at and