Part of small NY-based team helping Cingular traverse the new media landscape. This is both from a branding perspective, i.e. evaluating new entertainment properties and platforms including online, as well as building new business in entertainment distribution utilizing Cingular's high-speed 3G network, i.e. mobile video, music, and internet.

Spearheaded final brand campaign in 2004 for AT&T Wireless before merger with Cingular Wireless that introduced the "Signal Bars" imagery that's still used today in Cingular's brand campaign.

MBA from Stanford Business School Highly innovative in emerging digital media landscape, including wireless, broadband, and IPTV

Summits Attended

iMedia Brand Summit

The New Influencers: How Digital Teams are Shaping Brand Marketing