Niel Bornman joined Acceleration in 2005 as Online Analytics Director. He is responsible for growing Acceleration’s web analytics division, which combines web analytics software from Omniture with Acceleration's Professional Services expertise. The combination of which provides solutions that help customers drive the best returns from their online marketing strategies.

Niel has played an instrumental role in developing Acceleration's channel partnership with Omniture.  He is a member of WAA and has received an Omniture Certified Solution Developer qualification from Omniture University.

Niel’s career includes tenure as IT director at Media24, South Africa's largest online publisher. Before joining Media24, Niel owned and managed a web application development company that focused on turn-key solutions for the healthcare, travel and motoring industries.

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