As the VP of Solutions and Partnerships at Innovid, Michael works with clients, partners and industry trade groups to help pioneer a new generation of video and TV marketing. He has been at Innovid since 2012, previously as part of the product team. Prior to joining Innovid, Michael managed the development of rich media creative formats and authoring tools at Mediamind (now Sizmek) and Unicast, and designed and developed a specialized IM client for Wimba (now part of education giant Blackboard). He sits on a number of IAB video working groups and the MMA Mobile Video and Programmatic working groups, and has contributed to the MRAID, VAST, VPAID and OpenRTB specs.

 

My Articles

What's missing from HTML5

| Michael Tuminello

Many are celebrating the impending demise of Flash, but with all that HTML5 is lacking, the celebration could be short-lived. Here's why you'll miss Flash, and what is needed to truly...