Chris Barbour is a strategist on the global customer marketing team at Facebook. His team is devoted to working throughout the marketing ecosystem to build social ideas that drive business growth for Facebook's advertising partners. Prior to joining Facebook, Barbour was the global head of digital marketing - sport style division, at adidas where he led digital strategy, media and creative development. Barbour holds a Bachelor of Arts degree in Socio-Cultural Anthropology from Columbia University.
Keeping Up with the Consumer: The Impending Era of SoLoMo