Mo is a business development executive with multi-media experience who has a reputation for providing insightful, strategic and tactical approaches to achieving company goals and business objectives.

He has held sales and management positions with Nielsen, the ABC Radio Networks, the major national cable networks, and starting in 1997 a host of digital start ups.

He is now VP Central Region Sales for AdoTube™, an end-to-end solution provider for in-stream advertising spanning ALL connected devices (mobile, tablet and connected TVs).

As a division of Exponential Interactive (other Exponential business units are Tribal Fusion, Appsnack and Firefly Video) AdoTube sits on top of one of the largest audience analytics platforms in the market, and offers data collection at 50K attributes per second and 80% visibility into the web. With a proprietary (behavior-based) ad serving platform, AdoTube™ is the only in-stream video company in the marketplace to offer all aspects of in-stream advertising - from innovative creative, smart serving and exceptional insights including everything from standard brand lift to identifying undiscovered audience segments.

 

Summits Attended

iMedia Other Summit

TV Everywhere: The New Video Era

iMedia Brand Summit

Corporate Storytelling Beyond Advertising

iMedia Brand Summit

Build Stronger Digital Strategies

iMedia Brand Summit

Bottom Line or Flat Line

iMedia Agency Summit

Proof of Digital Ad Success

iMedia Brand Summit

Exposing the Hype

iMedia Agency Summit

It’s a Two-Way Street!

iMedia Breakthrough Summit

Actionable Marketing Strategies for Emerging Digital Platforms

iMedia Brand Summit

Turning Advertising into Content

iMedia Breakthrough Summit

Actionable Marketing Strategies for Emerging Digital Platforms

iMedia Brand Summit

The Art of Digital Conversation