James Briggs, CEO and co-founder of Briabe, has more than 10 years of leadership experience building brands and developing marketing strategies for consumer products, telecommunications and technology firms. As CEO, he leads Briabe's team in the development and execution of the company's business strategies and plays a significant role in building strategic customer/partner relationships.

Prior to co-founding Briabe, James held marketing management positions at Verizon, Verizon Wireless, BT Infonet (Networks Telephony) and Dial Soap. Additionally, he served as co-founder and general manager of 3G Interactive, LLC, a boutique marketing firm that helps technology firms develop and execute marketing strategies for competing international markets. While at 3G Interactive, James was instrumental in building relationships with such global clients as Telecom Italia Mobile, Vestel Turkey, Mint Telecom, Verizon and Infonet Services Corp.

James received an M.B.A. in marketing from Pennsylvania State University and a B.S. in economics from Purdue University.

My Articles

Social minus mobile = fail

| James Briggs

Eager to tap into the unrealized potential of social network marketing? Here are some reasons to make sure that a mobile strategy is part of your plans.