Casey leads marketing and go-to-market strategy for Google's Adometry Platform with a focus on accelerating market adoption of advanced attribution and optimization solutions. Throughout his career, he has been responsible for generating business value at several successful technology companies, most recently serving as the General Manager of Alibris.com an IR Top 125 ecommerce business and VP of Product Strategy and Marketing at Webtrends.
Casey holds an MBA from Regis University with an emphasis in Marketing and Operations Management.
Marketing in an Always-On World
Marketing to the New Consumer
Brands as Content Creators
Shift Happens: Math Men + Mad Men