Greg is the founder of SocialChorus, the leading advocate marketing company. Greg has helped brands and consumers connect online since the early days of the Internet. 2Market, a Silicon Valley start-up that he co-founded, pioneered the development of interactive shopping before being acquired by AOL in 1995.
In the movie “The Social Network,” Sean Parker, co-founder of Napster and the first President of Facebook, tells Mark Zuckerberg and Eduardo Saverin that “You don’t want to ruin it with ads...
The dynamics of PEO media have changed. Can you confidently say you know the distinctions and that your ad dollars are working?