Yosha Ulrich-Strumat is a proven business leader with over 16 years global experience in online advertising, digital media, and emerging technologies. Before Aggregate Knowledge, Yosha was director of online services at Microsoft where he was involved in many of Microsoft’s key online advertising efforts. During his seven year tenure, he closed some of the first advertising syndication deals, led the team responsible for managing Microsoft’s initial advertising syndication partnerships such as Facebook, Viacom, and Lenovo, and spearheaded the online advertising monetization strategy for the MSN U.S. Homepage and Local Edition. Prior to Microsoft, he led new technology initiatives in product management and marketing positions at XO Communications, Teleglobe Communications, and MCI WorldCom. He holds an MBA in International Strategy and Marketing from The George Washington University.