Howard T. Stein is the head of entertainment strategy at Facebook Inc. As a member of the Facebook Creative Shop, Stein is responsible for developing ideas and foundational social strategies that inspire innovation for networks, studios, and Fortune 100 brands aligned with existing entertainment/sports properties. Additionally, Stein consults the creative community in building socially enabled film and television formats.
Prior to Facebook, Stein served as SVP of digital development at FremantleMedia North America, where he developed and executed the company's product, digital content, and distribution strategies. Stein's efforts helped define the direction of "American Idol," "America's Got Talent," "Price Is Right," and the "Family Feud" digital presence, as well as the company's original digital content efforts.
Previously, Stein was head of production and development at Yahoo!, where he pioneered Yahoo's! branded entertainment sales and distribution strategy that combined the sensibilities of traditional media with technology. In this role, Stein executed the largest and longest-running branded entertainment digital partnerships in Nissan Live Sets and Pepsi Smash, which in aggregate generated over $75 million in revenue. Stein started his career at E! Entertainment Television as a producer for "E! True Hollywood Story," where he produced several episodes of the flagship docu-series. Stein's creative eye, business sensibility, and rich understanding of the digital entertainment industry bring a diverse set of skills to Facebook.
Stein has a B.S. from California State University, Northridge, where he studied Radio, Television, and Film while earning a degree in Psychology. Outside of work, Stein consults for Faces of Tomorrow, a non-profit that provides surgical services for underprivileged children suffering from facial deformities around the world. He holds advisory seats with the Branded Content Marketing Association and SoJo Studios, a gaming company donating a portion of its revenues to charities that are thematically aligned with the gameplay.
For Entertainment Marketers, By Entertainment Marketers