Ed Haslam is a strategic marketing executive with substantial experience in digital media, networked communications, and infrastructure computing. Prior to joining PlaceIQ to oversee marketing, Haslam was SVP of marketing at YuMe, where he helped grow revenue and the marketing team nearly an order of magnitude over three-plus years and a successful IPO.
Before that, he was co-founder and VP marketing of Ludic Labs (Groupon), which developed both the social media community Diddit.com and local commerce service OfferFoundry.com. Prior to Ludic Labs, he served as the founding marketing executive for several other venture-backed technology companies, including Orbital Data (Citrix), Composite Software (Cisco), and Inktomi Corporation (Yahoo!).
Haslam holds a B.S. in Structural Engineering, an M.S. in Systems Engineering, and ABD in Operations Research from Purdue University.
Breakthrough: The Next Wave of Marketing