Dustin Engel leads the data activation group at PMG, which is comprised of the analytics & decision sciences team and the programmatic buying team. Engel has over 17 years of experience ranging from ad technology to agency and client-side marketing leadership. Engel led the Western U.S. and strategy team for a division of Aegis/Dentsu and was the chief marketing and strategy officer for Clearsaleing, the first attribution platform company to be acquired by a global public company (eBay).
He is a well-recognized digital advertising and retail industry expert, and a contributor to highly regarded industry publications such as MediaPost, iMedia Connection, and DM News, as well as a frequent speaker at conferences including Shop.org, SMX, eTail, Digital Hollywood, and CitiFinancial's Entertainment, Media, and Technology Conference.
From Agent to Ally: The Modern Agency's Survival Guide
The Future of Shopping in a Cross-Channel World
Navigating Content & Creativity in a Programmatic World
The Future of Shopping
Digital Marketing at Scale: Going Big in 2012
Corporate Storytelling Beyond Advertising
Insight & Collaboration More Vital Now Than Ever!