Aleck Schleider defines and executes next-generation digital marketing solutions across key industry sectors. His scope of duties encompasses developing and marketing vertical-based products for platform extensions, audience segmentation, targeting, and offline ROI measurement.
Schleider has a decade of online experience developing and implementing integrated marketing solutions across the top-spending advertiser sectors. His previous roles as vice president included building digital advertising products for Forbes, AOL, and Advertising.com. Leveraging a broad range of online products and offerings, he managed multiple teams that focused on and worked with advertisers and agencies to execute integrated marketing campaigns, media planning strategies, and web analytics studies across a variety of online channels. Schleider has worked extensively for Fortune 500 advertisers, with a specific concentration across CPG, auto, retail, financial services, and travel advertisers.
Schleider received his B.S. degree in both Economics and Business Management from Towson University.
The Agency Redefined - Balancing Scale, Scrappiness & Innovation
Marketing in an Always-On World
TV, Video & Social
Media Re-Defined -- What Clients Want
TV Everywhere: The New Video Era
iMedia Brand Summit Fall