Summits Attended
iMedia Brand Summit
Turning Advertising into Content
My Articles
You Just Spent $3.5 Million on Your Super Bowl Ad. Now What?
It’s been reported that, on average, companies spent $3.5 million for a 30-second spot during Sunday’s Super Bowl, reaching a TV audience estimated at more than 100 million viewers. While...
The opportunity retail marketers are missing
National retailers are missing an enormous opportunity by not taking advantage of localized advertising through digital channels. Here's a guide to driving foot traffic and sales this...