ADITIVE is a media solution that extends the power of social media into paid media to reach target audiences and amplify campaign results at unmatched scale. Leading brands use ADITIVE to enable consumers to buy products, play games and consume content together with friends via all types of paid media formats. Our analytics provide a complete view of traditional digital and social media engagement metrics and feature attribution for conversions from both sources. With ADITIVE, marketers gain the ability to segment high-value audiences, optimize messaging and re-engage them across paid and social. The end result: Higher ROI and enduring customer relationships.

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