Cramer-Krasselt. Crispin Porter + Bogusky. Leo Burnett. What do these legendary agencies have in common? They've all hired Domani Studios for digital work on behalf of Porsche, Volkswagen, and Allstate Insurance (respectively). But Domani Studios is more than a digital production shop. Since building out its client solutions team, much of its work is now being done through direct relationships with brands -- including Starwood, Esteé Lauder, Victoria's Secret, and others -- rather than via agency partnerships.
Domani Studios bills itself as a "technology-infused creative agency," and its work on WeChooseTheMoon.org is probably the best example of those two forces at work.
The site, which was commissioned to celebrate the Apollo 11 moon mission, is epic in its scope, taking users through each mission phase with a blend of movie-quality graphics and archival pictures, film, and audio. In total, it's the kind of richly interactive experience that can only be done on the web, and Domani does it very well.
Getting back down to Earth, Domani's work on behalf of Sheraton Hotels and Resorts is a good example of the agency's approach to social media. Using the power of Facebook Connect, Domani built the community section of Sheraton's website, which gives hotel guests a forum for sharing their travel stories from around the globe. But from a user perspective, the site is particularly appealing because you can filter by useful travel categories (like "Beach," "Business," or "Weddings"), read the stories, check out some photos, learn more about the properties, and even find deals -- all without leaving the page.
Domani Studios has offices in New York and Chicago.
