Executive summary
TopVoice allows your customers to share recommendations about favorite brands and products. Our proprietary technology measures users' level of influence for your specific brand. Finally, you can identify your best Ambassadors.
Integrated to Facebook and soon to more social networks, TopVoice is a social loyalty platform that creates an energizing and measurable loop of influence for your brand.
OPPORTUNITIES FOR ENGAGEMENT:
Users' participation to TopVoice will result in posts to their social networks' profiles, enabling friends to participate and discover your brand. TopVoice also offers tools that provide more-focused opportunities for engagement:
The Wall of Fame
The Wall of Fame is an embeddable and customizable tab for your Facebook Page or website; your tool to acknowledge and reward your most influential advocates by making them Stars to their network.
Canvas app:
TopVoice's application allows users to build and share their collection of favorite brands, products and even ads with friends and "think-alike" consumers. In other words, each user creates a personalized mini-store from which friends can shop and add comments or reviews. A never-ending loop of influence and a great discovery tool.
A LIFE-STYLE APP EASY TO USE:
After registering with TopVoice, users simply go back to their everyday social network activities. Each mention or interaction with your brand resulting in engagement among friends, will add up points to their Influence score and unlock access to rewards. Simple.
No need to play game or to fill survey. No need to be a web influencer with thousands of followers. It is not a popularity contest; what counts is the concrete influence of each user within their network.
TopVoice is a lifestyle app allowing users to build their "consumer persona", while offering brands highly valuable aggregated data on consumers' behavior and preferences.
Company description:
TopVoice's mission is to help brands energize earned media by acknowledging and rewarding the power of consumers' word of mouth. To consumers, it is a tool to easily discover new products from all categories through friends' recommendations.
Everyone realizes the importance of leveraging the power of social media; but the power of social media is not web influencers; it is word of mouth within small groups of friends who trust each other's recommendations; it is word of mouth among small groups of people with similar lifestyles.
At TopVoice, we believe that loyalty is not only about repeatedly buying your products; it is also about your customers' propensity to recommend your brand. We are convinced that welcoming and rewarding an already empowered consumer into your marketing efforts, is your best way to move from long tail marketing to a long tail of trust.
