Media brands that connect with consumers on only one platform are missing the boat. Here's how to reach consumers across the entire web by increasing brand value and demand.

Yahoo makes new hires, Digitas and Walgreens launch "Play Cupid" Facebook game, and Buddy Media announces record growth.

When Jeremy Piven and Matt Damon are already doing your PSAs, what's next? QR code haircuts! Engagia's Kent Speakman tells us about this creative campaign for charity OneXOne.

The democratization of media makes it ever-important for brands to understand what people are saying, who is doing the talking, and how and where the conversations are taking place. Here's an exciting new method that taps into this data stream.

As customers grow to expect more engagement with brands, it's important that we show them we're listening. Read on for how to give subscribers what they want.