Digital Media Analyst - Bernard Hodes Group
Company:
Bernard Hodes Group
Location:
New York, NY
Position Type:
Full Time
Salary:
Competitive
Experience:
2 to 5 years
Benefits:
401(K), Stock, Health, Dental, Vision
With over 40 offices in six countries, Bernard HODES Group is a leading recruitment communications and staffing solutions company and a subsidiary of the Omnicom Group (NYSE: OMC) - the world's largest communications company.
Position Summary:
The successful candidate will be responsible for delivering reporting and insightful analytics for all digital media channels including search, display and web sites. As an integral member of the national digital media team, you will analyze campaign data and present results, insights, and recommendations to customers both internally and externally. Additionally, you will act as a subject matter expert in digital analysis, implement digital analytics plans and strategies in conjunction with media planning teams, ensure quality and timeliness of analytics deliverables and consistently propose and design analysis and research projects on behalf of clients.
Requirements:
o 2+ years of relevant experience in digital analytics and campaign measurement
o Experience with web site analysis tools (Google Analytics, Omniture, WebTrends) and their implementation.
o In-depth understanding of 3rd party ad-serving vendors, tools & tagging methodologies required, including a basic knowledge of trafficking and ad operations.
o Expert knowledge of digital media.
o Able to integrate data from ad servers, rich media providers and other resources.
o Strong personal presentation and client management skills.
o Expert knowledge of Excel required (Vlookup formulas, pivot table, etc), experience producing effective data visualizations a plus.
Candidates should also have the following:
o Enthusiasm and a passion for digital media.
o Willingness and motivation to learn.
o The ability to work autonomously and take ownership of assigned projects.
o A high degree of organization and communication skills.
o Strong interpretation skills; can work from little detail.
o Dedication to excellent client service.
o A strong team player who is committed to client results and can see the "big picture".
We offer a competitive compensation and benefits package including a 401(k) and Employee Stock Purchase Plan. For further information about the Company, please visit: www.hodes.com.
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