comScore Networks reported that the June 9 opening day of the FIFA World Cup soccer tournament attracted more than five million unique visitors to the official Yahoo! FIFA World Cup site.

Additionally, comScore revealed that the site served more than 400,000 video streams on the opening day and averaged approximately 375,000 streams per day throughout the weekend.

Traffic to the site remained strong throughout the opening weekend, with average daily visitors through Sunday, June 11, surpassing 4.4 million.