July 05, 2006
Nielsen: Entertainment Web Traffic Up
Nielsen//NetRatings reported that entertainment websites were the top three fastest growing websites at work for the week ending June 25, 2006.
Nielsen//NetRatings found that AOL Television was the fastest growing website at work, as it increased 94 percent-- from 835,000 to 1.6 million. MSN TV and MSN were second and third, respectively.
Analysts at Nielsen interpret the spike in website traffic to entertainment-related websites as being caused by an increase of consumers looking for summer entertainment such as going to the movies.
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