Coremetrics has launched Coremetrics 2007, a real time web analytics platform that delivers automated cross sell recommendations based on visitor behavior and enhanced analytics.

The new suite of products provides marketers with an up-to-the-minute picture of marketing campaign, website, and product and revenue performance. The company says these reports enable users to quickly optimize campaigns and website changes, if necessary.

"With the increasing popularity of search, blogs, RSS feeds, podcasts and even virtual worlds, today's digital marketers are faced with an expanding and increasingly complex range of channels to reach their target audience," says John Squire, vice president of product strategy and general manager, marketing services at Coremetrics.